We start families. We build houses. We climb mountains. We’ve hardly achieved one goal and the next one is already waiting for us. Can’t we just stop for a moment?

No, we can’t. Neither do we want to. After all, for us something is only good enough when we’ve made it even better. Why? Because we are enthusiasts. Because we enjoy accelerating from a standing start – and creating moments full of exhilaration from everyday life.

What does this have to do with cars? Nothing. But it has everything to do with sports cars. You cannot build a sports car without enthusiasm. Neither can you drive one.

What we want to do more than anything else is drive. With plenty of passion. A vehicle that handles the daily commute as supremely as it does the Corkscrew at Laguna Seca, and one that enjoys the short sprint as much as the long distance. One that is designed for the whole family – and yet for us alone. And one that is one thing above all else: a Porsche.